“Carlos is extremely knowledgable and well-versed in qualitative and user-centred design methodologies, with an impressive ability to apply these techniques to uncover insights. I had the pleasure of working with Carlos at Symcor where we collaborated on multiple projects. Carlos is empathetic and adept at analyzing information, turning qualitative data into informed insights that would impact the design. I was always in awe of Carlos’ ability to clearly communicate processes and insights to key stakeholders. On top of this, he is a very effective workshop facilitator. He has run multiple workshops which produced valuable insights into the needs of the users while improving alignment between all stakeholders. His knowledge and competence as a design researcher are elevated further by his professionalism and positive attitude! He is an absolute joy to work with and would be an amazing asset to any team. I would most definitely work with Carlos again!”
About
Hello there! I am a User Experience Researcher and Strategist with a diverse background in Human-Computer Interaction, Design, and Business. I am deeply passionate about helping product teams make data-informed decisions with insights from both qualitative and quantitative research.
When I'm not busy exploring the latest research techniques or attending UX conferences, you can probably find me discovering new music genres or diving into topics such as History, Behavioural Economics, and Future research - basically, anything related to the human adventure on Earth!
In terms of technical skills, I am well-versed in:
Research strategy and management
* Research prioritization based on business strategy
* Research planning (method selection, resources planning, etc)
Research methods
* User Interviews
* Contextual inquiry
* Surveys
* Card sorting
* Log Analysis (Google Analytics, Mixpanel, Amplitude, etc.)
* Mapping (Empathy Maps, Personas, User Journeys, Service Blueprints, etc.)
* Concept testing (Desirability, MaxDiff, Conjoint analysis, etc.)
* Design Experiments (Hypothesis Testing, A/B Testing, etc.)
* Usability Testing (Moderated/Unmoderated, In-person/Remote)
Research actionability and communication
* Storytelling for UX research
* Stakeholder engagement
* UX Research evangelism
* Insights management (atomic research, research repositories, etc.)
Design
* User centred business modelling (Value Proposition Design, Business Model Canvas, etc)
* Service Design
Artificial Intelligence
* Generative AI for UX Research
Beyond technical skills, I have a knack for collaboration, facilitation, and management. Whether it's leading a team, facilitating workshops, or training and mentoring colleagues, I love working with others to bring out the best in everyone. Feel free to connect with me to learn more!
Experience
Education
Licenses & Certifications
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PMP (Project Management Professional)
Project Management Institute
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CSPO (Certified Scrum Product Owner)
Scrum Alliance
Publications
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Does content categorization lead to knowledge building? An experiment in a social bookmarking service
Computers in Human Behaviour
Designers of systems with knowledge building purposes (learning platforms, serious games, etc.) are increasingly, sometimes inadvertently, using strategies like collaboration (Wikis), social networking, and Gamification. They aim to engage people and help them evolve their knowledge through several forms of interaction (sharing, commenting, editing, liking, replying, tagging, etc.). Given this scenario, the present work analyzed the impact of a collaborative, tag-based content categorization…
Designers of systems with knowledge building purposes (learning platforms, serious games, etc.) are increasingly, sometimes inadvertently, using strategies like collaboration (Wikis), social networking, and Gamification. They aim to engage people and help them evolve their knowledge through several forms of interaction (sharing, commenting, editing, liking, replying, tagging, etc.). Given this scenario, the present work analyzed the impact of a collaborative, tag-based content categorization mechanism in user’s perception of knowledge building in a social bookmarking service. To achieve this we performed a statistical analysis based on usage log data recorded from the tagging interactions and a post-usage online survey with 84 responses. Although the user interaction with content (tagging) would suggest higher levels of learning, the results showed that the perception of knowledge building is not affected by user participation behavior, and lurkers and posters could equally benefit from the service.
Other authorsSee publication
Patents
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CURATED NOTIFICATIONS FOR THREE-DIMENSIONAL PRINTING
Issued PCT/US2019/029301
A system may filter at least some notifications associated with each of a plurality of unique parts in a cohort of parts for three-dimensional printing based on a cohort-dependent recommendation value. The system calculates a cohort-dependent recommendation value for each notification based on an inverse function of the number of unique parts in the cohort with which each respective notification is associated. The system renders a printable part for display as part of a graphical user interface…
A system may filter at least some notifications associated with each of a plurality of unique parts in a cohort of parts for three-dimensional printing based on a cohort-dependent recommendation value. The system calculates a cohort-dependent recommendation value for each notification based on an inverse function of the number of unique parts in the cohort with which each respective notification is associated. The system renders a printable part for display as part of a graphical user interface along with notifications applicable to the displayed printable part. The system filters the notifications by selecting and/or ordering the notifications based on their respective cohort-dependent recommendation values.
Other inventorsSee patent
Projects
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HP CLASP - Cloud Application Services Platform
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An experimental platform that makes services for discrete data center operations available. By leveraging the support for existing APIs and the SDK (software development kit), CLASP users "can write other operations themselves and easily publish in the catalog for later discovery and reuse.”
Other creatorsSee project
Honors & Awards
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Growth Award - 2023
IBM
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Best Overall Performance of the 2019 Design Management class
George Brown College
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Company’s Best Performances - 2015
Instituto Atlantico
Languages
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Portuguese
Native or bilingual proficiency
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English
Native or bilingual proficiency
Organizations
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IXDA
Fortaleza Local Leader
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